Houzz.com, also known as Houzz : you’ve probably heard about this website by now. But WHAT is it?? And why do I like it?
The “Hou” in Houzz is pronounced “How.” Houzz is a combination of the words “House” and “Buzz”.
Houzz is “the leading platform for home remodeling and design, providing people with everything they need to improve their homes from start to finish – online or from a mobile device. From decorating a room to building a custom home, Houzz connects millions of homeowners, home design enthusiasts and home improvement professionals across the country and around the world. With the largest residential design database in the world and a vibrant community powered by social tools, Houzz is the easiest way for people to get the design inspiration, project advice, product information and professional reviews they need to help turn ideas into reality” (Houzz)
Infographic from Houzz.com
Infographic from Houzz.com
Clients have been finding me on Houzz for a few years and as a designer, I find it to be a fabulous platform. Professionals who are in the home improvement industry can benefit from a beautiful platform to showcase their work and reviews about their work.
Another exciting aspect of Houzz has been the opportunity I’ve had to contribute articles for which I curate products I want to share with readers. My instructions are to always scout for new products, and try to write about them from an interesting angle. I tend to be bit tight with deadlines, which is actually really good for me as I tend to write better under pressure! Writing in the present also allows me to be very spontaneous, like when I selected items to pepper a mudroom and got to vent about New England’s
lovely winter weather:
Houzz’s very friendly interface was dubbed “Facebook for Interiors” by Apartment Therapy in a 2009 article. Time magazine wrote in 2012 :Houzz is “a photo-driven site that’s become the poster-child of the post-recession renovation frenzy”.
The platform (which is also available as an APP for your smart phone or I-Pad) allows anyone to sift through articles on specific home improvement questions, search for inspiration or simply shop for home products.
Homeowners can also create ideabooks where they can file images of designs or products they like. A lot of my clients have worked with me this way when I first start the collaboration. If they are doing a bathroom remodel for instance, they can save images of bathrooms, tile, lighting they really like and send me the whole ideabook for me to review!
An example of a Houzz ideabook (I used one of mine to respect my client’s privacy). Note you can put your own comments under images. Pretty cool, no?
Consider Houzz.com as a source next time you’re looking for a home improvement specialist, need to research an article on a specific topic or just want to pop in and read my articles ! Do say “Hi” if you do