Houzz.com, also known as Houzz : you’ve probably heard about this website by now. But WHAT is it?? And why do I like it?
The “Hou” in Houzz is pronounced “How.” Houzz is a combination of the words “House” and “Buzz”.
Houzz is “the leading platform for home remodeling and design, providing people with everything they need to improve their homes from start to finish – online or from a mobile device. From decorating a room to building a custom home, Houzz connects millions of homeowners, home design enthusiasts and home improvement professionals across the country and around the world. With the largest residential design database in the world and a vibrant community powered by social tools, Houzz is the easiest way for people to get the design inspiration, project advice, product information and professional reviews they need to help turn ideas into reality” (Houzz)
Infographic from Houzz.com
Infographic from Houzz.com
Clients have been finding me on Houzz for a few years and as a designer, I find it to be a fabulous platform. Professionals who are in the home improvement industry can benefit from a beautiful platform to showcase their work and reviews about their work.
Another exciting aspect of Houzz has been the opportunity I’ve had to contribute articles for which I curate products I want to share with readers. My instructions are to always scout for new products, and try to write about them from an interesting angle. I tend to be bit tight with deadlines, which is actually really good for me as I tend to write better under pressure! Writing in the present also allows me to be very spontaneous, like when I selected items to pepper a mudroom and got to vent about New England’s
lovely winter weather:
Houzz’s very friendly interface was dubbed “Facebook for Interiors” by Apartment Therapy in a 2009 article. Time magazine wrote in 2012 :Houzz is “a photo-driven site that’s become the poster-child of the post-recession renovation frenzy”.
The platform (which is also available as an APP for your smart phone or I-Pad) allows anyone to sift through articles on specific home improvement questions, search for inspiration or simply shop for home products.
Homeowners can also create ideabooks where they can file images of designs or products they like. A lot of my clients have worked with me this way when I first start the collaboration. If they are doing a bathroom remodel for instance, they can save images of bathrooms, tile, lighting they really like and send me the whole ideabook for me to review!
An example of a Houzz ideabook (I used one of mine to respect my client’s privacy). Note you can put your own comments under images. Pretty cool, no?
Consider Houzz.com as a source next time you’re looking for a home improvement specialist, need to research an article on a specific topic or just want to pop in and read my articles ! Do say “Hi” if you do
I have not fallen off the face of the earth. It may seem like it, but no! I took a little break from blogging here to resource and work on all the good things happening to me and my design firm.
After my wonderful trip to New York with Brizo, I was invited to guest post for New England Home Magazine. I was inspired to write about hotel design : and tile. I invite you to go read those posts and let me know what you think!
I prepared a post on Spring Fabrics for Houzz :
And then was given the most amazing news:
I had been selected to participate in a Show House! As some of you may know, participating in a show house is a huge deal and tremendous pressure. Designers decorate rooms in a house at their own cost, and then the show house sells tickets and is open to visitors for viewing. Items in the rooms are for sale and proceeds from the show house benefit a charity or a cause. In this instance, the Show House is organized by the Museums of Old York, Maine, and will benefit the museums as well as their education programs. This is their 24th Annual Decorator Show House and Maine Home + Design is the media sponsor. The property we are decorating this year is on the waterfront in Kittery Point. You can read about it here: http://www.oldyork.org/Visit/decorators.html
I am honored to have been selected to decorate a very large space which is a a double L shaped screened porch just under 500 square feet. Imagine the possibilities!
I share with you a photo of the lovely home here:
Photo courtesy Ann Erwin via Sotheby’s Properties.
This water front home is currently on sale with Sotheby’s through Ann Erwin and offers landscaped gardens and a salt water pool!
My space prior to its make-over :
Prepare to be floored! I am working nights and weekends on this!
I cannot wait to share with all of you and hope you will attend the Show House which will open from July 13th through August 16th.
As some of you know, every month since last year, I contribute to Houzz by writing a piece on 20 Top Guest Picks that I research and group according to a theme. It could be 20 pillows one month or 20 items to decorate a room.
This month’s special selections are all about Wood.
I am very blessed this month. Lots of good things are happening at Elza B. Design, Inc : The Brizo Fashion Week Trip to New York I wrote about earlier this week, and now an award for “Best of Houzz 2013” for the Boston Area, in the Interior Designer Customer Satisfaction Category. Below I wanted to share the Press Release with all of you.
ELZA B. DESIGN, Inc of Boston Receives
Houzz’s 2013 ‘Best Of Houzz’ Award
Annual Survey and Analysis of 11 Million Monthly Users
Reveals Top-Rated U.S. Professionals
Boston, MA — January 21st, 2013 –Elza B. Design, Inc of Acton, MA has been awarded “Best Of Houzz” 2013 by Houzz, the leading online platform for residential remodeling and design. The The 5-year old interior design firm was chosen by the more than 11 million monthly users that comprise the Houzz community.
The Houzz “Best Of Houzz” award for 2013 is given in two categories: Customer Satisfaction and Design. Customer Satisfaction award winners are based on homeowner members who rated their experience working with remodeling professionals in 12 categories ranging from architects, and interior designers to contractors and other residential remodeling professionals. Design award winners’ work was the most popular among the community of 11 million monthly users, also known as “Houzzers,” who saved more than 124 million professional images of home interiors and exteriors to their personal ideabooks via the Houzz site, iPad/iPhone app and Android app.
Barbara Elza Hirsch, principal of ELZA B. DESIGN, INC, loves nothing more than the thrill of transforming a space that does not yet feel like home, into an oasis that truly feels welcoming. She likes to “build a room like a painting, each stroke and layer creating the final space”.
“Houzz provides homeowners with an in-depth, 360-degree view of building, remodeling and design professionals through images of their work, reviews and an opportunity to interact with them directly in the Houzz community,” said Liza Hausman, vice president of community. “We’re delighted to recognize Barbara Elza Hirsch of ELZA B. DESIGN, Inc. among our “Best Of” professionals for exceptional customer service as judged by our community of homeowners and design enthusiasts who are actively remodeling and decorating their homes.”
With Houzz, homeowners can identify not only the top-rated professionals like ELZA B. DESIGN, Inc, but also those whose work matches their own aspirations for their home. Homeowners can also evaluate professionals by contacting them directly on the Houzz platform, asking questions about their work and evaluating their responses to questions from others in the Houzz community.
About Elza B. Design, Inc:
Barbara Elza Hirsch is a French-American interior designer and principal of ELZA B. DESIGN, INC (www.elzabdesign.com) based in Acton, MA.
An attentive listener and gifted colorist, she thrives to create interiors that meets her clients’ needs. She is not afraid to bridge old with new and loves to create restful and unique contemporary, transitional, eclectic or “traditional with a twist” interiors. Her European roots greatly influence her work, as does her background in art and fashion.
Houzz (www.houzz.com) is a leading online platform for home remodeling, providing inspiration, information, ‘advice and support for homeowners and home improvement professionals through its website and mobile applications. Houzz features the largest residential design database in the world, articles written by design experts, product recommendations, a vibrant community powered by social tools, and information on more than 1.5 million remodeling and design professionals worldwide who can help turn ideas into reality. @houzz_inc